UCSI
University Aims to Meet Human Capital Needs in Booming
Tourism Industry
13 July 2009
The breathtaking, panoramic view of
the beach from Permai Rainforest Resort
A UCSI University student fighting through
a simple obstacle set up on the beach, fronting
the resort
Team activity at the resort's jungle
pool
Group photo at the entrance of Permai
Rainforest Resort
Kuching, 13 July 2009 - The state
of Sarawak is filled with numerous tourist attractions,
including world heritage sites, a diverse culture, fascinating
local delicacies, and of course, its national parks.
The Bako National Park, for example, is home to thousands
of flora and fauna that are rarely found anywhere else
in the world while the Annual Rainforest World Music
Festival, is a massive event that draws enormous crowds
to the state every year in July.
These bountiful attractions have enabled Sarawak’s tourism
industry to expand exponentially, but the state still
lacks human capital capable of harnessing its full potential.
Seeing this need, UCSI University has responded by setting
up a campus in Kuching to house the Faculty of Hospitality
and Management (FoHM).
FoHM aspires to ensure that Sarawakians are better educated
in the areas of Sarawak’s flourishing industries, and
that they are able to improve the services provided
to visitors to the state. UCSI University Sarawak Campus
also aims to be a top hospitality school in the region
with the purpose of building up the existing human capital
of the state towards international best practices.
Response to the faculty’s recent intake was overwhelming,
with more than double the registrations targeted. The
batch of students have been actively involved in both
on-campus as well as off-campus activities. The most
recent was whereby the student council of UCSI University
Sarawak Campus organised a student outing to Permai
Rainforest Resort for a fun-filled day. The outing was
coordinated to provide students with exposure to the
tourism industry and to see how events are organised
to draw tourists.
The university students found Permai Rainforest Resort
to be the ideal place for outdoor activities, as the
beachfront property boasts of splendid views and photogenic
panorama. They also utilised the ready facilities and
saw how the facilities provided the edge to make a tourist’s
stay at the resort, a great experience.
UCSI University Sarawak Campus and Permai Rainforest
Resort recently signed a Memorandum of Understanding
(MoU) whereby the resort will be one of the university’s
co-operative partners.
UCSI University Sarawak Campus was launched in October
2008, and houses the Faculty of Hospitality and Management.
It is the first educational institution in Sarawak to
be extensively linked to some of the biggest industry
players in the state.
The courses offered at this faculty are Event and Tourism
Management, Hotel Management, Commerce (with majors
in International Business, Industrial Relations,
and Retail Management), Foundation Studies, and
A-Levels.
For more information, contact the counsellors of UCSI
University Sarawak Campus at 082-455 255, or
visit
www.ucsi.edu.my/sarawak.
"Without
prejudice to the rights of UCSI the information herein
is correct at the time of printing and UCSI reserves
the right to make amendments without prior notice."
Last Updated:
19 November 2009
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Press Contact Details
Cheryl Melia binti Michael Martin
Course Counselor
Email:
cherylmelia@ucsi.edu.my
Telephone:
+6082 - 455 255 extension 7033
